Toyota Sequoia | Cinematic Color Grading by Showmo
For this project, I was brought on to color grade a bold and visually-driven video featuring the Toyota Sequoia. The goal was to elevate the visual tone to match the vehicle's powerful design and luxurious feel while maintaining a clean, commercial-grade aesthetic.
Using DaVinci Resolve Studio along with Dehancer Pro, I focused on enhancing the rich metallic textures of the car, balancing highlights and shadows to bring out the details in both exterior and interior shots. The grade features deep contrast, rich blacks, and slightly cool undertones to evoke a sense of strength and sophistication. Halation and bloom effects were subtly applied to give the visuals a polished, filmic quality without overpowering the subject.
Whether in wide landscape shots or close-up detailing, the color palette was carefully shaped to maintain consistency, cinematic depth, and brand alignment with Toyota’s premium identity. This project is a solid example of my approach to automotive color grading—focusing on tone, detail, and mood to enhance storytelling.